Baywatch, But Make It Bebe

How Our 90’s-Inspired Collection Gives Back to Surf Life Saving NZ

Cue the slow-motion run, the sound of waves crashing, and that iconic Baywatch theme song playing in your head, because this one’s for everyone who grew up dreaming of endless beach days.

Our Baywatch Collection is more than just a nostalgic nod to the 90’s - it’s a love letter to the coastlines that raised us and the people who keep them safe.

If you grew up in New Zealand, you’ll know the scene: zinc-covered noses, chilly bin lunches, mum’s sunhat flapping in the wind, and lifeguards in red watching over it all. They’ve always been there - calm, brave, and ready - making sure our memories by the water stay happy ones.

That’s why we’re so proud to donate $1 from every Baywatch Collection sale to Surf Life Saving New Zealand - because those real-life heroes deserve more than just a cameo.

When we designed this collection, we wanted to capture that bold, confident, slightly cheeky Baywatch energy - the kind that made us all want to sprint down the beach in slow motion. Think striking red swimsuits, nostalgic cuts, and a whole lot of main-character energy (for mums and minis).

But beneath the fun and fashion, there’s a deeper story - one of connection, community, and care. Every swimsuit sold helps support the lifeguards who protect our beaches, rescue our loved ones, and keep our coastlines safe for future generations.

So whether you’re channeling your inner 90’s beach babe or chasing little ones through the surf, know that your Baywatch moment is making a real impact.

Because at Bebe Swim, we believe confidence looks even better when it’s for a cause.

Shop the Baywatch Collection
Learn more about Surf Life Saving NZ